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leeleechicago.bsky.social
👩🏻‍💻 Comms Pro + Consultant Rooted in PR 🏆 PRWeek 40 Under 40 | Former Zeno, Edelman 👋🏼 Mom | Lefty | Craft Aficionado | Go Hoosiers 💻 15K LinkedIn followers https://www.linkedin.com/in/leaherosenfeld
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Does your CEO or leadership want a guaranteed media placement? Where… …approved key messages are verbatim? …it is a billboard void of human touch, insight? …the headline & content can be controlled? …you dictate the timing? That’s an ad. That’s an advertisement. That’s the post.

It has been a challenging & draining past few weeks… just me? The… Post-holiday swirl. New kid schedules & activities. Work ramping. LA fire devastation. Arctic temps (-7 in Chicago).🥶 Hostages released.🎗️ TikTok whiplash. New President; flurry of associated impacts, emotions & nonstop news cycles.

So many darn prayers for LA… a modern day catastrophe. Homes. Communities. Memories. Gone in an instant… And the babies + kids who don’t understand where their blanket, teddy from grandma went… Oh my heart.💔

“PR & Communications is easy.” “We don’t need PR right now.” “We will just have someone more junior do it.” 🤯🤯🤯 This function and ensuing activities are more critical than ever. It is my hope that companies maintain discerning, experienced counselor/s (no, not just legal).

"It had long since come to my attention that people of accomplishment rarely sat back and let things happen to them. They went out and happened to things." - Leonardo da Vinci

Since APRIL 2023 over on LinkedIn, I have curated nearly WEEKLY roundups of NEW #openroles within the U.S. PR/Communications/Social fields… and I plan to keep it going. Here is Part 79 — with 79+ roles! www.linkedin.com/newsletters/...

An important read for those in #PR and #Comms by @axios.com CEO Jim VandeHei The media industry has drastically changed. Trust in journalism has plummeted. Legacy media outlets continued to undermine their credibility. BUT (good) journalism matters.🗞️📰 www.axios.com/2024/12/03/n...

Are you in public relations, comms, marketing? Here’s your starter pack 🤗 go.bsky.app/D8yQ47y

Old enough to remember #FollowFriday. So here goes: @monkchips.bsky.social Unfiltered, unparalleled @leeleechicago.bsky.social Comms job maven @farrah.bsky.social Community builder extraordinaire @zehicle.bsky.social Bard of bare metal @jay.social Akamai's cloud CTO

👋🏻 Over on @linkedin.com I have been curating nearly weekly U.S. PR/Comms/Social roles since APRIL 2023 (more than 1.5+ years!) I am NOT a recruiter but hope it helps in a small way. I just shared Part 78 this morning!🔗⬇️ #publicrelations #commsjobs #prjobs www.linkedin.com/posts/leaher...

Remarkable indeed… 🦋📈

Bluesky explained in 60 seconds!

Hey mom, I made a @bsky.app Starter Pack! Thank you, @jennwrites12.bsky.social! #publicrelations #comms #pr (Am I doing this right?!)

There are poor actors in every industry but be wary of #PR + #Comms Pros who tout amazing media relationships as, ultimately… The story MATTERS. Does it have: ➡️ Feel Good Element ➡️ Impact (affects more vs. few) ➡️ Notoriety ➡️ Originality ➡️ Strong Visual Assets ➡️ Timeliness (why now?) ➡️ Tension

Here's an update on how usage of Bluesky is increasing in the US and UK, according to Similarweb estimates. www.similarweb.com/blog/insight... Since election day in the US, usage of the Bluesky app is more than 500% higher in the US and over 350% higher in the UK than it was earlier this year.

Kind reminders: ❌ “Can you just PR this?” ❌ “We need a PR.” ❌ “Can you write a PR?” (PR does not = press release) ✅ PR = Public Relations. ✅ PR is a critical function to drive brand trust, protect & bolster reputation. ✅ “We need PR as part of an integrated marketing mix to drive awareness.”

But do I spend more time here or on Threads?

Hello, Bluesky-ers! 👋🏻 First post. Hope it is kind and inspiring here.