optimisey.com - Profile | ThreadSky | a Reddit-style client for Bluesky

optimisey.com

Cambridge-based #SEO nerd | Specialist Instructor on the Wix Studio SEO course | SEO Consultant available for hire | optimisey.com

542 posts 1,131 followers 676 following

Posts 23 Comments 27

Good BBC article on the future of AI and Google. Extra good because it quotes me. Extra extra good because it links to my site. Extra extra extra good that it’s a followed link. www.bbc.co.uk/future/artic...

submitted 16 hours ago • 1 comment

Would love to get someone who is working in machine learning/deep learning, or ideally, working on building LLMs to talk on the Search with Candour podcast with @jlwchambers.bsky.social. Let's give the actual experts the mic for a bit! 🎙️ If you know anyone, please tag them! ⤵️

submitted 16 hours ago • 1 comment

I think you could sum up the recent media coverage of bluesky with “our boss’ revenue might be at risk if people actually care about stuff and articulate that at a large scale” A bit like the backlash to working from home.

submitted 22 hours ago • 5 comments

Do users really show higher intent when they click through from an LLM to a website? Spoiler: No. LLM traffic converts at similar rates as Google organic traffic. But LLMs send a lot less traffic to sites as a percentage of usage... salt.agency/blog/do-user...

submitted 19 hours ago • 0 comments

Heads-up, this should jump the traffic levels in GA4 and other analytics tools for #ChatGPT. That's because ChatGPT finally added utm parameters for "More" sources versus just the citations. Those links used to be standard links without utm parameters. Now they contain utm_source=chatgpt. #seo #ai

submitted 19 hours ago • 0 comments

Join us tomorrow in Berlin! 2 tix left ⬇️ www.womenintechseo.com/conference/b...

submitted 1 day ago • 0 comments

Damn. Ads are getting vindictive these days. Poor old Grant. Why does he have to go cold?

submitted 1 day ago • 0 comments

Went to watch The Ballad of Wallis Island at the weekend 🎦 It's a terrific British comedy. Tim Key is great as the wonderfully irritating (yet very loveable) millionaire and Carey Mulligan utterly convincing as the gracefully aged folk rock star. But Tom Basden as a writer, actor and musician 😮

submitted 2 days ago • 0 comments

𝗜𝗳 𝘆𝗼𝘂 𝗼𝗿 𝘀𝗼𝗺𝗲𝗼𝗻𝗲 𝘆𝗼𝘂 𝗸𝗻𝗼𝘄 𝗶𝘀 𝗽𝗿𝗼𝘁𝗲𝘀𝘁𝗶𝗻𝗴 𝗼𝗿 𝗽𝗹𝗮𝗻𝗻𝗶𝗻𝗴 𝘁𝗼, 𝘄𝗮𝘁𝗰𝗵 𝘁𝗵𝗶𝘀. ✊🏻

submitted 3 days ago • 355 comments

The ‘Millionaire Exodus’ the UK Media Told You About Never Actually Happened The equivalent of 30 stories a day were published about an exodus of wealthy people that a new study finds was "non existent" bylinetimes.com/2025/06/10/t...

submitted 3 days ago • 92 comments

People are asking: what the heck is Google’s new “People are asking” feature on Google Business Profiles? Last week, @claudiatomina.bsky.social and @damianrollison.bsky.social shared about this new feature they’re seeing on certain businesses. #LocalSEO #SEO (1/5)

submitted 3 days ago • 2 comments

Just released @screamingfrog.co.uk SEO Spider v.22: www.screamingfrog.co.uk/blog/seo-spi... Includes - 🔍Semantic Similarity & Outliers 📊Content Cluster Visualisation 🐸 Semantic Search 🤖 AI Integration Improvements 🦾 Column Config, Custom Export, Export To Tabs! And lots more. Enjoy!

submitted 3 days ago • 1 comment

🚨Just 2% of the population - under 800,000 people sustained the whole of England's blood supply over the past 12 months The NHS has put out an urgent call for 200,000 donors to come forward Book an appointment or register today ❤️🙏👇 blood.co.uk

submitted 4 days ago • 36 comments

Interesting to see how frequently these two contradictory pieces of advice seem to appear in new guidance about AI search.

submitted 4 days ago • 1 comment

“Anybody who thinks LLMs are a direct route to the sort [of] AGI that could fundamentally transform society for the good is kidding themselves.” www.theguardian.com/technology/2...

submitted 4 days ago • 1 comment

Just a few hours left to enter to win a free, two-day, VIP ticket to #brightonSEO San Diego. It's our nod to National Best Friend Day, and the connections that are what we're all about. All you have to do is enter your details but the form will shut at 12pm PT docs.google.com/forms/d/e/1F...

submitted 4 days ago • 0 comments

Fitting for today’s cat fight.

submitted 8 days ago • 372 comments

Reminds me of the use patterns that drove Twitter to prioritize/manufacture engagement through its algorithms in the pre-Elon days.

submitted 8 days ago • 2 comments

This needs a wider audience: www.linkedin.com/posts/sam-be... The sorts of baked-in biases in systems that Sam points out should not be a thing in 2025. Rather than 'make the logo rainbow' for a month, companies should spend the time to fix these issues.

submitted 9 days ago • 1 comment

And the increase in folks (legitimately) criticising #Google continues. It's not just those in SEO circles that are finding the SERPs increasingly filled with junk and questioning Google's motivations. 👇

submitted 11 days ago • 0 comments

What can SEOs learn from smelly farts on a Monday? * it's fine not having results for internal searches * empty search results pages should return 404 * you can also just block internal search from indexing with robots.txt or noindex

submitted 12 days ago • 2 comments

Always a move I love making.

submitted 15 days ago • 0 comments

Next week, I'll be hosting an all-star SEO panel of @chris-green.net, @dawnieando.bsky.social, @myriam.dopamine.builders & @jono.id to discuss tracking data from AI Overviews & AI Mode! Does Google owe us this data? Was this a mistake that they'll fix? Do clicks & impressions even matter anymore?!

submitted 21 days ago • 2 comments