Profile avatar
sylvain.peyronnet.eu
I live by and for the algorithms. Currently CEO at @babbartech (also @yourtextguru)
80 posts 467 followers 299 following
Regular Contributor
Active Commenter

Interested in LLMs? Then you must read this paper

The end of my 2023 news post. I haven’t written one like that since, and I don’t think it’s necessary. ^^

It’s been quite a while since I last wrote a technical outreach post, but working on the new yourtextguru blog has renewed my enthusiasm. Today's piece is about how GPUs work and why they are so well-suited for neural networks (yes, AI! 😅) central.yourtext.guru/gpus-the-bas...

Google knows what you want before you do—and it’s not magic, it’s Navboost. This little-known engine tracks what you click, what you love, and what you skip to reshape search rankings. Curious how it works and what it means for SEO? 👇 central.yourtext.guru/navboost-alg...

For those attending Brighton SEO on April 25th, Babbar/yourtextguru CTO @pitzeglide.bsky.social is giving a talk about our web crawler -> brightonseo.com/talks/the-ex...

Finally, after spending some time reading various people on Bluesky, I get the sense that we've lost the ability to have real conversations. The more people join, the stronger this feeling becomes. What can we do to give everyone their voice back?

Final article of the festive break is by Maxime. Max explores asynchronous programming and discusses its impact on web crawling. It's about Java's Reactor/Spring WebFlux and how reactive programming tackles back-pressure and resource management. central.yourtext.guru/asynchronous...

Dimitri, our front-end dev, shares his UX-driven approach to building pages for showing large datasets. He speaks about how user personas, filters, and feedback shape better interfaces. 🚀 central.yourtext.guru/ux-design-fr...

Aurélien, who just started a PhD with us, shares insights on extracting main content from web pages. He compares heuristic, ML, and visual approaches, assessing their strengths and challenges. central.yourtext.guru/main-content...

During the Christmas holidays, our blog doesn’t stop! Samuel, a full-stack dev on the team, wrote about the influence of JavaScript frameworks on web crawling and shared insights from a few tests he conducted 🌐 central.yourtext.guru/the-influenc...

🧐 the future of sales through AI 🤪

Search engines 101 (really, the basics only) central.yourtext.guru/how-search-e...

@pierrecalvet.com wrote a piece on regression testing for SEO (and he gives the source code he is using daily) central.yourtext.guru/regression-t...

Understanding that a search engine is a mechanism in the game theory sense is crucial for analyzing the strategic choices of the engine (and also the SEO-SEA relationship) A few years ago, I wrote this article, and it’s now available in English. central.yourtext.guru/seo-sea-mech...

The team really is unstoppable, another new article, this time about "Links, internal links and the web graph hell from a crawler perspective". Do you know that only 1% of all web pages that we crawl have more than 1000 internal outbound links? Now you do 😅 central.yourtext.guru/links-intern...

What is QBST, one of Google's core algorithms? let's find out thanks to this article by @guillaume.peyronnet.eu Yes, it's again on our blog, with many other interesting articles :) central.yourtext.guru/qbst-in-2024...

Another day another article -> introduction to web crawling by Geoffroy, our head of infra central.yourtext.guru/introduction...

On our new blog, I’ve written an article about generative search engines and SEO for them (GEO). You can check it out here -> central.yourtext.guru/what-is-a-ge...

"Are people switching from traditional search engines to AI tools?" 🤔 It's a somewhat interesting question... "Is my audience switching from traditional search to AI?" 👑 NOW that's a great, frickin' question 👇👇👇

Yesterday for the seosummit at the Grand Rex in Paris, I ran a booth with my siblings @sylvain.peyronnet.eu and @luciepeyr.bsky.social. Great vibes, reconnecting with SEO pros, new faces, even LinkedIn and TikTok influencers!

Very nice llama 3.3 70b text was just released and will be the equivalent of 3.1 405b. That is a game changer. huggingface.co/meta-llama/L...

Generative Echo Chamber? Effects of LLM-Powered Search Systems on Diverse Information Seeking CHI 2024 paper by Sharma, Liao and Xiao read the conclusion! dl.acm.org/doi/pdf/10.1...

Must read: SIGIR 2023 keynote by Marc Najork docs.google.com/presentation...

Yesterday I got tagged about generating a "I've moved to Bluesky" banner for Twitter. Well I've built it 😂 Just enter your handle, and we'll generate the banner for you: blueskydirectory.com/moved-to-blu... Thanks to @justinjackson.ca for original idea and @chadtimbl.in for the banner I used!

Search is evolving, and our team is adapating our tool yourtextguru so that SEOs can stay afloat. Since this morning, we have rolled out semantic guides for Bing and searchGPT.

Plus a super nice audience!

Worth a read -> Adversarial Search Engine Optimization for Large Language Models, a paper by Nestaas, @edebenedetti.bsky.social and Tramer It's all about preference manipulation attacks on LLMs. YaY SEO for LLMs ! arxiv.org/pdf/2406.18382

Hello trusted Blueskyers! Do you know if there’s a starter pack with AI ethics people ?

Best SEO content optimization tool I ever tried, plus an API that’s very handy. Definitely worth a try!