Profile avatar
wadds.bsky.social
Dad to five incredible humans. Husband. Professional advisor, Wadds Inc. Founder, Socially Mobile. PhD student and author. Allotment dweller.
31,280 posts 640 followers 249 following
Prolific Poster
Conversation Starter
Posts 33 Comments 17

New blog - A new report highlights how political shifts, stakeholder activism and accelerating news cycles are transforming the top management communications role. wadds.co.uk/blog/how-the...

submitted 3 days ago • 0 comments

Lovely to be back in the river on such a gorgeous evening

submitted 6 days ago • 0 comments

“Scientists noticed that X stopped being an effective tool for communication soon after the platform was purchased by Elon Musk in 2022. Harassment policies were rolled back, disinformation became more prevalent, and algorithms were manipulated…” www.dailyuw.com/science/scie...

submitted 8 days ago • 1 comment

A quick Comms job. Take a 10 min coffee and fill in the Public Sector Comms Survey 2025. The biggest survey of the sector. For those in council, police, fire, NHS trust, ICB or RSL comms. Nearly 140 replies in. Let’s beat 250. www.surveymonkey.com/r/PSC2025Blu...

submitted 8 days ago • 0 comments

Today is the last day to submit your responses for the government consultation in regard to copyright and artificial intelligence. ipoconsultations.citizenspace.com/ipo/consulta...

submitted 8 days ago • 0 comments

📢 Calling all comms/PR leaders. Public Sector Comms Survey 2025 is live. The biggest survey of the sector. If you work in a council, police, fire, NHS trust, ICB or RSL please fill it in. You’ll need your comms metrics. All data anonymised. www.surveymonkey.com/r/PSC2025Blu... #comms

submitted 13 days ago • 0 comments

Social media agency types in New York, Singapore and London, I’m hiring for multiple open roles at @battenhall.com Details here: www.linkedin.com/posts/lerkeh... DM or email [email protected]

submitted 13 days ago • 0 comments

Incredible long read on the Murdoch family saga — covering phone hacking, Brexit, Trump, and more www.theatlantic.com/magazine/arc...

submitted 16 days ago • 0 comments

Thanks to the #PRogress event team of @wadds.bsky.social and co for having me this morning - was lovely to see some familiar faces and meet new agency bosses too

submitted 20 days ago • 0 comments

Looking forward to presenting Battenhall’s Year Ahead in Social this morning to @wadds.bsky.social’s PRogress event. Also, blast from the past, I’m working from the caff opposite Battenhall’s first office on Bonhill St Shoreditch. Back to our roots today ☕️

submitted 21 days ago • 0 comments

If ever there was a time to bring back an Alistair Cooke style Letter from American, it’s right now. Never understood why the BBC let the format die with Cooke

submitted 25 days ago • 1 comment

Damn AI, taking the job of AI.

submitted 30 days ago • 0 comments

Good long read in The Sunday Times (£) by Tim Shipman on Starmer's reset meeting tomorrow with EU leaders. Trade, crime and migration are top of the agenda. www.thetimes.com/article/3e72...

submitted 30 days ago • 3 comments

Price gouging for Edinburgh half marathon weekend is ridic

submitted 34 days ago • 1 comment

It’s here Public Sector Comms Survey 2025 is live. The biggest survey of the sector. If you work in a council, police, fire, NHS trust, ICB or RSL come and benchmark. You’ll need your orgs comms survey and metrics data. www.surveymonkey.com/r/PSC2025X

submitted 36 days ago • 0 comments

How do you explain the success of Ryanair's Michael O'Leary and Wetherspoons' Sir Tim Martin? They contrast starkly with the issues at NatWest that led to Alison Rose's departure and Bernard Looney's exit from BP. wadds.co.uk/blog/2025/1/...

submitted 39 days ago • 0 comments

A cheeseburger may hold the key to unlocking the value of public relations in management. No, really! wadds.substack.com/p/why-a-chee...

submitted 40 days ago • 0 comments

Sales 101 from a northern city on the move

submitted 40 days ago • 1 comment

Important piece of business school research today. I need to visit three McDonalds, buy three cheese burgers, and then record and report on the experience.

submitted 48 days ago • 0 comments

WPP (Ogilvy, Burson...) back-to-the-office petition exceeds 10k signatures. www.change.org/p/demand-wpp...

submitted 49 days ago • 0 comments

"How do we balance the short-term necessity of satisfying a single powerful stakeholder (rhymes with Rump) with the long-term importance of maintaining sustainable, muturally-beneficial relatiosnhips with other important audiences?" Just one of the questions we examine in our 2025 trends forecast.

submitted 50 days ago • 0 comments

🎙️ “What does it take to lead a creative agency shaking up the industry?” Host: @farzanabaduel.bsky.social Hear from Gemma Moroney of SHOOK (Creative Agency of the Year 2024), who shares her journey into PR and building a creative culture. 📺 ow.ly/jn3m50UBBEL 🎧 ow.ly/aXq050UBBEM

submitted 49 days ago • 0 comments

In today's newsletter, AI summaries may be making us dumber, and lots of other corporate communications, media and management goodness. wadds.substack.com/p/ai-summari...

submitted 50 days ago • 0 comments

All those Question Time, Newsnight, soft-ball interview appearances They didn't improve the discourse just created a permanent toxicity at the heart of our politics

submitted 50 days ago • 0 comments

Same issue exists in public relations at management level: competency vs experience vs knowledge

submitted 51 days ago • 0 comments

Early morning 16 miles from home to the coast and back. 30-year personal best for 10km, 10 miles and half marathon. Almost 100 days of training and damp January paying off.

submitted 51 days ago • 0 comments

Signed first edition of Propaganda by Edward Bernays. A cool £6,500, but an incredible opportunity to own a piece of public relations history. www.abebooks.co.uk/signed-first...

submitted 52 days ago • 0 comments

I can’t love Newcastle airport any harder. Land side to airside and cleared security in 12 minutes.

submitted 53 days ago • 0 comments

The last time I tried to get something removed from Facebook it took 10 days and two legal letters. I think media and communications practitioners have blind faith in a trust and moderation system that wasn't fit for purpose.

submitted 54 days ago • 1 comment

More interested in how alcohol industry responds: 1. Follow the tobacco playbook: deny, resist, fund huge disinfo effort. 2. "We are troubled by this research, and until we know more we will act with an abundance of caution to ensure our customers are informed of any possible risk." Any guesses?

submitted 59 days ago • 3 comments

Allotment frozen, temporarily halted poly tunnel groundwork. Planted chilli, peppers and rosemary seeds instead. Also trying to root market-bought garlic and ginger. #allotment

submitted 58 days ago • 1 comment

Breaking news, I’m biased obvs, but Sarah Waddington will be amazing in this role. newsroom.prca.org.uk/pressrelease...

submitted 60 days ago • 3 comments

Frosty on deck this morning but gorgeous views over the Thames

submitted 61 days ago • 0 comments