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xcpa.bsky.social
Marketer obsessed with ads & traffic arbitrage. Sharing cases, insights & hacks for Ads & Ecom. 😽
193 posts 71 followers 84 following
Getting Started
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Day 16 How to hide your funnel from an affiliate? They may steal it via API, seeing your domain and landing. Protect it: 1) Build your API integration 2) Use ChatGPT to check code for domain leaks 3) Hire a coder to analyze API. Or choose an honest affiliate

submitted 6 hours ago • 0 comments

What’s CRG? Advertiser guarantees an approval rate, regardless of rejections. Like CPL: paid per lead via % of CPA, e.g., 5% of $1000 = $50 per lead. Good for testing, no call-center dependency. But you still aim for high conversion, while advertisers may shave

submitted 6 hours ago • 1 comment

How to lower CPM? Causes: competition, bad creative, low trust, costly audience Fixes: 1) Check CTR, test creatives 2) Duplicate ad sets for new audiences 3) Boost fanpage, act white 4) Lower geo tier for less competition

submitted 2 days ago • 0 comments

Day 15: High CPM? Fixes: 1) Low CTR? Test new creatives with triggers/CTA 2) Costly audience? Duplicate ad sets 3) Low trust? Boost fan page & spend history 4) High competition? Target lower-tier geos. Wait out spikes; optimize after 50 events

submitted 4 days ago • 0 comments

Launch FB ads at 3-5 AM (match account GMT to geo) Low competition, cheap leads, algorithm learns your campaign by morning. Daytime? High bids, weak impressions. Night launches cut lead costs, boost reach, & scale easier!

submitted 4 days ago • 0 comments

How to avoid losses testing a new geo? Research: ask affiliates, buyers, check FB library, spy tools. Budget $500-800, use 2 offers, multiple creatives, landings. Run ad sets on small budgets, track CTR, CPC, CPM, install cost Stop if no clicks, analyze failures

submitted 5 days ago • 0 comments

Day 14: Good CTR in 2025? Avg 2-3% is solid; 5-10%+ means your creative engages High CTR doesn’t ensure conversions, so track CR & metrics. Test audiences & ads. Stable above-average CTR? You’re on track!

submitted 6 days ago • 0 comments