This is my main beef with guys like McSweeney.

Literally any of us can read what polls say, or listen to a focus group.

The "special skill" appears to be doing so without any consideration of the non-electoral consequences.
Reposted from Techpriest
Haa anyone coined the term "Polling Brain™" yet?

I'm going to claim defining Polling Brain: the tendency of political operatives working in an environment saturated by polling data to start governing by poll numbers without interrogating reality

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