Seems like a plausible synthesis of this mayoral election and the 2024 Presidential is “paid ads on traditional media have lost almost all salience”.
Reposted from
Chris Hayes
Really can’t overstate how many anti-Mamdani ads were running on local networks over the last week. Basically constant.
Comments
They're probably worthless if you're trying to target < 40 though. That $ should 100% go to YouTube, ctv, social, podcasts, etc
Not about any one tactic working or not … top to bottom, he ran a better campaign.
I mean based on the numbers I think Zohran still wins but I wonder if the ads would have had more bite